Create GB

In the build up to London 2012, online magazine We Heart celebrated Great British creativity, shining the spotlight on up-and-coming and more established talents alike. From art to product design, fashion to food; Create GB showed the world that convention-prodding, thought-provoking and unashamedly eccentric British design and creativity is as thriving and resounding as it’s ever been.

SB were approached by James Davidson, Editor at We Heart in August of last year to design what is now a beautiful 196-page publication, with 4 unique covers, using 50 different typefaces and featuring the likes of Kai & Sunny, Jiro Bevis, Patrick Stevenson-Keating, Margot Bowman, Kyle Bean, Death Spray Custom, Lee Broom, Kate Moross and many more…

Printed by our good friends at Evolution the book
is now on sale at Cow&Co.

Book, Publication, Typography, Illustration.

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Cow&Co Chop Board Packaging

We have recently created the packaging for a new range of Cow&Co products, our packaging for the sustainable mango wood chop boards aims to reflects their simplistic design. The grain of mango wood can come in many shades from light to dark, we chose a colour and style that would suit any shade whilst also showing of the unique grain.

Packaging, Identity, Production, Retail

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Cow&Co Store, Liverpool

The shop has a modern, eclectic feel with upcycled industrial trolleys, german picnic tables and key clamp scaffolding combined with spruce plywood fitted throughout. We designed a system which is both flexible and functional. It was important that the shop didn’t have a typical retail atmosphere, so we developed a warm and inviting environment which changes daily.

The signage was made from offcuts of spruce plywood, laser cut and hand painted — indoor olive trees and a bold graphic language bring the space together to create a unique interior which mirrors the products sold in the shop which hail from all over the world. SB are now working on visual merchandising for the store and its pop up shops.

Brand Identity, Visual Merchandising, Interior Design, Packaging, E-Commerce, Campaign

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Transplantation Exhibition

Design of exhibition graphics and printed catalogue for a touring exhibition of Contemporary Narrative Jewellery by British and Australian artists in conjunction with The National Centre for Craft & Design. We created a linear graphic device that represents the ideas outlined in Transplantation of movement and immigration.

The graphic device is used throughout the document to carry typographic information, thoughts and memories. The back cover is a flipped version of the front to represent the idea of movement and immigration between Britain and Australia.

Exhibition Graphics, Identity, Catalogue

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The British Ceramics Biennial

The best of British and 
international contemporary ceramics in some of Stoke’s 
most famous potteries. As the home of British ceramics, Stoke-on-Trent shines as an international centre for excellence at the British Ceramics Biennial.

We developed the Biennial brand and improved 
on the 2009 results where the work was seen by over 35,000 visitors bringing the region an economic benefit of over £2m, with editorial press coverage reaching an estimated 7m readership.

Identity Development, Literature, Exhibition Design, Promotional Collateral, 
Wayfinding, Signage.

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The National Centre for Craft & Design

A 52ft national rebrand for the largest dedicated craft and design space in England, celebrating, promoting and exhibiting the very best of international craft and design. A brand to inspire and motivate — and encourage a collective sense of ownership and pride.

SB were appointed to rebrand the largest craft and design space in England and create all printed and promotional campaign collateral, interior and exterior graphics following a three-way creative pitch in July. Based in a remodelled seed warehouse, the Centre’s purpose is to celebrate, promote and exhibit the very best of international craft and design.

Brand Identity, Wayfinding, Merchandise, Printed Collateral

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Baffito’s Bar & Pizzeria

Bringing a brand to life. Offering a contemporary approach to pizza, fusing a fun and friendly atmosphere with the highest food standards to create a unique, affordable dining experience where you can enjoy the food theatre as you watch your pizza bake in magnificent stone hearth ovens.

To support its rapid growth, new bar & pizzeria chain Baffito’s needed an identity, brand voice, guidelines, character and interior design to breath life into its restaurants. Our aim was to create an identity that was more than just a logo. A combination of different elements that combine to create a clearly identifiable look that reflects the values of the brand.

Brand Identity, Guidelines, Website, Packaging, Merchandise, Signage, Wayfinding, Art Direction

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The Brink

Inventing a brand that has a voice, one with style, swagger and a wry smile. One that would engage anyone in the city — not just those recovering from addiction. The Brink is Liverpool’s first dry bar. Formed by Action on Addiction, its fundamental aim was to create a place where those recovering from addiction can go and socialise, attend events, or just hang out — without the temptation of anything stronger than coffee.

The brief was to build a lively, celebratory, positive brand. No earnest messaging about the dangers of addiction or the joys of sobriety, instead, a brand with energy. In its visual and verbal identity, it doesn’t dwell on the ‘dry’ aspect, but includes it as an element within a much broader, richer personality.

Identity, Packaging, Merchandise, Signage, Wayfinding, Art Direction

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Our Beautiful Game

We were approached by leading Wirral based printers Synergy to create a promotional piece of literature that expressed their commitment to providing high quality printing solutions, with clients in the public and private sector. Working with award-winning photographer Dan Kenyon, SB art directed a 2 week photoshoot following a typical working day at Synergy – whether it was chatting about football at lunch or visiting an ink mixing factory — all was documented in a beautifully produced book utilising 7 different stocks and 6 print processes.

Silver — Best use of Photography Roses Awards 2012

Design, Print Management, Art Direction

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Infectious

We were asked to create a new identity for Infectious, a digital studio specialising in CGI, animation, film and visual effects. They are a creative studio who create and tell brand stories.

We developed a fun and friendly identity and tone of voice that says hello, introduces them (quite literally) and simply describes what they do. It is an identity that can open doors, create new opportunities and that will allow them to stand apart from others.

Identity, Copywriting, Digital Design, Stationery, Presentation Documents.

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